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LUJU MEDIA ACCREDITATION NOW OPEN!
The festival invites journalists, photographers, videographers and bloggers from established and reputable national, regional or international media houses to cover the experiential range of unique culinary exploits, dazzling fashion, sophisticated music, and craft beverages that the Standard Bank Luju Food & Lifestyle Festival is best known for.
The Standard BankFood & Lifestyle Festival is a major media event that attracts media practitioners and journalists from newspapers, magazines, wire and news services, radio and television stations and networks, including relevant online publications, across the region. Travel, food and fashion writers are encouraged to apply.
Through culinary showcases by celebrity chefs, and fabulous fashion designs inspired by the Luju ethos, “A Return to the African Future”, the festival celebrates the sophistication and elegance of African vintage style, creative design and delicacies. Thousands of festivalgoers will once again #EatSwayLove and relish the beauty of our heritage and culture, in all its Afro-futuristic boldness.
Media Accreditation applications will close on Thursday 25th July 2024.
PLEASE NOTE: All media applicants must fill out the Media Form below from the Kingdom of Eswatini’s Ministry of Information, Communications, and Technology before the festival can accredit them.
Please email completed forms and attachments to karla@redflag.co.za for forwarding to the Ministry of ICT. Please also read the APPLICATION REQUIREMENTS on PAGE TWO of the Application Form carefully.
Media queries and interview requests may be directed to the same address.
Congratulations to Justina Bain and King Terry for making it to the finals of the Pick N Pay Luju Cook-Off! We look forward to seeing them go head-to-head live at 11am Saturday 1st October in the House On Fire Amphitheatre at the festival. Finalists were selected through a combination of an instore pre-cookoff activation and public voting process on social media.
At the Festival, celebrity food enthusiast Somizi Mhlongo will lead an Afro-Fusion cooking showcase using 100% PnP Luju Pantry ingredients. Drawing inspiration from the celebrity showcase, the finalists will be challenged to recreate the gourmet dish, adding their own African flair, in a bid to win the title of PnP Luju Cook-Off Master Chef. Over E20,000 worth of prizes to be won!
Media Accreditation is ONLY for journalists working the festival.
Media passes DO NOT allow access to onstage, side stage, backstage or other secure areas. Accredited journalists may not enter these areas under any circumstances unless it has been arranged with the Festival beforehand.
Media accreditation is NOT transferable.
Accredited media personnel will receive free Media Passes for the festival but not for partners or guests.
ONLY accredited media will be able to attend media press conferences, request interviews with artists, or have access to the ‘pit’ front of stage for photos and videos.
The designated Media Centre, equipped with power and wireless internet, is the festival hub for media information and interviews. Note that limited bandwidth will be available.
Media accreditation does NOT include any travel or accommodation unless specifically pre-arranged with the Standard Bank Luju Food & Lifestyle Festival. Please ensure you book your own accommodation in good time as nearby lodgings fill up quickly. Accredited journalists may want to consider purchasing camping passes.
The festival reserves the right to eject members of the press who do not follow these rules.
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